IT RADIO NETWORK IS NOW FEATURING INDEPTH INTERVIEWS WITH KENNETH COLE AND THE CEO OF SPSS

LOS ANGELES, CALIFORNIA – Jan 16th, 2001 -- IT Radio Network, "The Voice of eBusiness," is now featuring in-depth interviews with Kenneth Cole, CEO of Kenneth Cole Productions, Inc (NYSE: KCP) and Jack Noonan, President & CEO of SPSS (Nasdaq: SPSS).

During the interviews, Noonan discussed the analytical movement, the company's Customer Centric CRM solution and what's ahead in the future for SPSS and Cole discussed the humble beginnings of the Kenneth Cole empire and how there is more than one way to get your "foot" in the door.

In his interview, Noonan discussed how SPSS’s analytical solutions aren’t just operational customer relationship management tools. "It’s not sales force automation. It’s not marketing automation. And it’s not called center software," said Noonan. "We use information from throughout the enterprise and we apply data mining techniques to improve the effectiveness of the marketing operations, your sales force, and even your website."

During the interview with Kenneth Cole, he discussed what it takes to be a successful CEO. "Ultimately it’s not about, the ends, it’s about the means. And the ends will be there," said Cole. "You just have to stay and focus on the means, and the means have to have a real sense of purpose. And if you can add value in people’s lives, then at the end of the day, it will all come together."

These interviews and many others are available free online in RealAudio and text at http://www.itradionetwork.com.

To access Jack Noonan’s interview directly, visit http://www.itradionetwork.com/scripts/noonanj.cfm

To access Kenneth Cole’s interview directly, visit http://www.itradionetwork.com/scripts/colek.cfm

About IT Radio Network

IT Radio Network is an online audio business magazine that features a variety of tech trends, company spotlights and one-on-one interviews with the people reshaping the world of technology. The site is produced by Sky Radio, which produces radio programs for online magazines, a network of corporate Web sites, several major airline carriers and CEOLive.com.

Interviews also currently available on IT Radio Network include PeopleSoft (Nasdaq: PSFT), EDS (Nasdaq: EDS), IBM (NYSE: IBM), Expedia.com (Nasdaq: EXPE), Lucent Technologies (NYSE: LU), Hewlett Packard (NYSE: HWP), Screaming Media (Nasdaq: SCRM) and BMC Software. (Nasdaq: BMCS)

Contact:
Ann Given
IT Radio Network
ag@itradionetwork.com